On April 7, 2023, the 34th International exhibition for Refrigeration, Air Conditioning, Heating and Ventilation, and Frozen Food Processing, Packaging and Storage (hereinafter referred to as "2023 CRH") officially opened at the Shanghai New International Expo Center.
During the 3-day exhibition, "Global Pioneer of Heat Pump and Air Conditioning" Zhongguang Outes presented a green, low-carbon, energy-saving and efficient heating and cooling technology feast for the industry through various forms such as new product unveiling, scene style display, innovative technology interpretation, reception and negotiation at the booth F25 of Hall W1.
On the CRH exhibition opening day, journalists from more than ten media outlets, including Sina Home, Tencent Home, iMedia, Heat Pump Market, China Refrigeration, Aiken Network, Heating&Cooling Business Information, Huicong HVAC and Comfort Home, and Warm Cube, etc., all visited and reported on the exhibition. Part of the exhibition content was synchronized with online live streaming, providing viewers with an immersive browsing experience. During the live broadcast, a total of over 500000 viewers were gathered to watch.
As a top domestic and even international event in the HVAC industry, the 2023 China CRH, with the theme of "Focusing on Global Heating and Cooling, Committed to System Innovation," has attracted over 1000 industry brands from 19 countries and regions to gather in Shanghai, with an expected audience of 60000.
Product Category Breakthrough
The full series of "Zhiku A" OUTES VRF heat pump air conditioners have been officially released
On the morning of April 7th, the OUTES booth ushered in the first major event - the release ceremony of the entire series of OUTES VRF heat pump products "Zhiku A", which caused a considerable sensation in the exhibition hall.
Mr. Ye Youxiang, vice president and general manager of Zhongguang HVAC, Mr. Yuan Xiaojun, vice president of Zhejiang Zhongguang Electrical Group, Mr. Wang Congfei, deputy secretary general and senior engineer of China Refrigeration Society, Mr. Zhang Dingguo, secretary general of Hubei Refrigeration Society, Mr. Lu Shangyou, brand director of Zhongguang Electrical Group, Mr. Huang Daling, vice general manager of Zhongguang HVAC, and Mr. Gao Defu, R&D director of Zhongguang HVAC, all participated in the unveiling ceremony of the full series of "Zhiku A" VRF heat pump air conditioners.
The official release of the full series of "Zhiku A" has laid a "key chess" for the comprehensive development of Zhongguang heat pump air conditioning, helping the brand and products accelerate towards a new goal!
Subsequently, Mr. Gao Defu took the stage to introduce the core technology, application scenarios, product features, and advantages of the "Zhiku A" series to the visitors.
Mr. Gao Defu stated that currently, Zhongguang has achieved the full launch of the "Zhiku A" series 8HP~40HP, which also marks the official full coverage of Zhongguang's heat pump air conditioning in the commercial market field. As one of the main series of commercial heat pump air conditioners in China market, the "Zhiku A" series innovates through EVI core technology and overall optimization of the system, and is equipped with high-efficiency enjection enthalpy increasing DC variable frequency compressor, high-efficiency DC motor, high-efficiency heat exchange technology, etc. It can achieve a comprehensive performance coefficient of up to 10.0 IPLV (C), far exceeding the national first-class energy efficiency level. It is a performance leader, safe and reliable, green and energy-saving, intelligent and quiet, with multiple options for excess capacity, installation space saving and so on advantages.
Subsequently, Mr. Lu Shangyou, the brand director of Zhongguang Electric Group, wrote the "Heat Pump+ Strategy Release", which provided a detailed analysis of the brand strategy of Zhongguang Heat Pump+ Strategy from three aspects: strategic deployment, development cycle, and future planning. He stated that at the specific implementation level, Zhongguang will mainly promote the "three one projects" through, refers to shaping one brand, interpreting one concept of heat pump air conditioning, and "igniting" one category of air conditioning, achieving brand success and category breaking.
During the official event in the morning, the Zhongguang booth was very popular, not only igniting the passion for Shanghai, but also attracting many merchants to stop and visit.
Popular, and attract the audience!
Interaction between Zhongguang Heat Pump+Solutions and Gaming Activities
As a leading brand in the Chinese heat pump industry, the "A9 Yangwang" series of domestic heat pump air conditioners from Zhongguang OUTES made their first public appearance in the channel at this exhibition. At the same time, they also exhibited several new products across their entire categories, including the "X7 Smart Shield" series, the "X7 Smart Shield Plus" series of home heat pump air conditioners, and the "Magic Mirror" series of fresh air products.
With a highly technological product lineup and well-designed booth layout, Zhongguang has become one of the focuses of attention at this exhibition, attracting a large number of industry experts and visitors to stop for consultation and comunication. Experts from the Guangdong HVAC Association also visited the Zhongguang booth to discuss and exchange ideas with staff on heat pump+ products, innovative technologies, development strategies, and other aspects, and showed likes to Zhongguang products.
In the afternoon of the same day, the "Technology" group of Zhongguang also brought topics such as " Overall Scenario-based VRF Solution", "Feeling the Temperature of Zhongguang", "Experience the Tongue of Zhongguang", "Discovering" Water Purification Series - Exploring the Legend of Everything ", and" Chinese New Style -Karolini fresh air product"to exhibitors and distributors, allowing exhibitors to have a deeper understanding and understanding of the brand and products. Exciting topics have also sparked a new wave of discussion on site, with a high academic atmosphere and enthusiastic responses.
During the exhibition, the on-site staff of Zhongguang always warmly and professionally introduced the comprehensive strength of the enterprise, heat pump+ product lineup, efficient and energy-saving technology, and abundant case studies to the exhibition audience. After in-depth understanding and on-site visits, many exhibition guests fell in love with Zhongguang at first sight and expressed their willingness to cooperate.
The concentrated activities at the booth are full of information, while the fun check-in activities are unique. "Living a simple life, drinking a cup of latte " and " Sending you two flowers, popcorn and joy bloom". The Zhongguang OUTES mobile space coffee station has entered the exhibition hall, and the staff have unlocked the new gameplay of the exhibition, allowing many exhibitors to" meet friends with coffee and talk about innovation together ", embarking on a" power charging "journey of body and mind.
A customer from the south China said after communicating with the staff of Zhongguang, "The performance of Zhongguang at this exhibition was beyond my expectations. Whether it was the product quality, innovative technology, or service, I felt the strength and development momentum of Zhongguang. Zhongguang is trustworthy.
